I’ve been on both sides of the oped space: creating articles for clients and working on them as an editor.
Drawing on this experience, I’ve designed a method that gives us the best opportunity to successfully place your opeds.
My approach rests on two pillars: brutal honesty and finding hidden insights.
Brutal honesty
If you want to write an oped about why DEI is dead, or why businesses need to take cybersecurity seriously, I can’t work with you.
These articles have already been published a zillion times. Editors are tired of them. Readers are too.
I’m not going to tell you all your ideas are amazing. I’m going to help you find original and compelling angles so that your articles get published.
Finding hidden insights
Most experts don’t know how much they have to offer. They’re so embedded in their daily work that they miss the forest for the trees.
I help you realize the value in what you already know.
I build close relationships with my clients. This allows them to open up and share ideas that make for thought-provoking opeds.
